Follow along as we walk through the step-by-step process:
80% of all homebuyers start their search online. A typical consumer visits a search engine like Yahoo, MSN, or Google to search for real estate in a specific local market. Also, some web-savvy buyers will search real estate industry sites like Trulia, Zillow, or Google Base. In our example, the buyer uses Google to search for "Charlotte Real Estate".
On the search results page, the buyer sees a link or sponsored ad that matches exactly what they've been looking for. They just click the link and go to your website. We create ad campaigns to target your areas of specialty.
When the prospective buyer lands on your customized BoomTown website, their expectations are immediately satisfied. We show them property listings and info that matches their original search. In this example, they'll see homes and market info for Charlotte, NC.
Buyers are encouraged to register with your site in order to gain full access to all property details. When they do, the lead info is immediatley sent to the assigned agent.
Agents get a never-before-seen look at their prospective buyers' thought process. They can see what all of their assigned lead prospects are doing on the website. They see all searches, properties viewed, areas of interest, price range, favorite properties, and much more.
The BoomTown Leads Management System makes it simple for agents to keep up with all of their leads. The technology encourages agents to build trust over time through high-touch service.
The Broker monitoring dashboard provides system-wide accountability for the broker. You can monitor agent activity the ensure responsive follow-ups. Also, the closed-loop system reports your measurable return on investment and improved bottom-line numbers.
See the R.O.I. Conversion Funnel
Contact us to learn more.
